All of the ingredients in Minois Paris products are of natural origin and made to the highest standards, and although specially formulated for little ones, their products can be used by adults. The smell and lovely formula make the products the perfect gift for mums-to-be or new mums.
They’re free from parabens, sulphates, phenoxyethanol, silicone and colourings, so they respect the PH balance of little ones’ delicate skin. The formulas are so gentle that they can be used from birth onwards, and the products are dermatologically tested on sensitive skin. Founder Hélène Fulchi had always had children in mind when thinking of the brand she wanted to create and says “for a while, I’d had the idea of creating a treatment brand designed for little ones of flawless quality, with an attractive brand identity.”
She’d always been interested in creating a range of products for babies and children adapted to their skin. But, it was when her daughter Paz was born that Hélène was really inspired to kickstart her exciting new brand. “Like all mums, I felt a great sense of responsibility. I was going to have to take care of her. So I decided to create Minois Paris.” Her initial goal was clear: to offer safe and reliable products that were simple to identify and use. She wanted all products to be wrapped up in attractive packaging and be visually appealing, aimed at mums who want to pay special attention to the products they choose for their children.
